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3 Ways to Make Your Blog More Professional

Using¬† a standard Word Press blog ¬†is a very easy way to get your business on line, let others know what your doing (and monetize it at the same time ūüôā¬†) or start am Internet business targeting a particular niche.¬† ¬†But did you know there are some changes you can make to your blog to give it a more professional look – and help you manage it more effectively. We’ll cover three (3) of those changes here – all easily implemented through the WP dashboard.

LOG-IN NAME

When setting up your Word Press account, choose a User Name that reflects your niche or interest. Using a key-word is a good idea or if your blog is personal . . . try using a nickname or something¬† that those who ¬†know you can relate to. If your blog is¬† business oriented, choose a username that describes your business or is a relevant ¬†keyword. The log-in username is not always visible to visitors, but if it is displayed, you’ll look more ‘user-friendly’ and professional.

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CATEGORIES

Breaking your blog into categories is an excellent way to keep posts separated by topic. When you sign up for a Word Press account or use Fantastico through the cPanel ¬†of¬† your hosting provider¬†HostGator¬† to create your own free-standing blog (www.yourdomain.com available through GoDaddy), you’ll find that one default category is already there – “Uncategorized” – not a very descriptive¬† name nor is it¬†something you want your visitors to see.

Leaving the default category as ‘Uncategorized’ is where WP will automatically place your post¬† if you forget to assign (or create) a relevant category for that post. Having your post in a non-descript category like “Uncategorized” does not help at all in your efforts to get ranked in the search engines nor does it tell anyone anything useful about your post. Therefore, you want to change the default category name to something more helpful. Helpful to your visitors and helpful in your efforts to get ranked.

To change the default category name follow these steps:

  1. Log-in to your WP account.
  2. Go to ‘Settings, Writing’
  3. Here you will see (third item down) – Default Post Category (should show Uncategorized) If you have already created other categories, they will display when you click on the small ‘down’ arrow. If you have not created any categories, the box should be empty showing only the category ‘Uncategorized’.
  4. Highlight the category name ‘Uncategorized’ and type in the category name you want your posts to default to should you forget to choose or assign a category. Think about making this new default category name something relevant to your blog, niche or business. Something that will tie-in with everything you’re talking about.
  5. Save Changes

Once you’ve saved the changes, any post you forget to place in a category will automatically default to the newly named “Uncategorized” category – making your blog look much better.

SPAM FILTERING

Allowing comments on your blog is part of the fun and interaction with your visitors; however, there are those that will try to use your blog for comment  spamming in an obvious attempt to get backlinks to their own website or blog.

Note:¬† If you aren’t aware, there are programs out there that can be¬†configured to automatically ‘spam’ comments to blogs to try and get hundreds of backlinks. So, if you’ve been getting comments that are nonsense, not relevant to your topic, or simply contain links to another site – you’ve probably gotten onto some one’s backlink list.

There is a way to help control these spam comments. You can add one or more¬†of the following parameters to the ‘blacklist’ so the next time¬†comments¬†¬†containing the¬†information you’ve blacklisted come through¬†from repeat spammers, they will automatically go to the ‘Spam’ folder.

The items you can add are:

  • Word from the content
  • Site URL
  • Email
  • IP Address

To add spammers to your WP blacklist,  follow these steps:

  1. Log-in to your WP account
  2. In the Dashboard go to “Settings – Discussion”
  3. Scroll down the page until you come to “Comment Blacklist”
  4. Add in the information for the person or site you want to blacklist.
  5. Save Changes

Periodically update the blacklist to include new offenders or change the parameters for receiving comments.

Conclusion

Since WP is pretty much menu-driven, it’s very easy to make changes to almost anything. While you’re working through the steps above, take time to review the other options available in each section . . . you may find other things you can change to improve your WP experience.¬† And if you looking for reliable providers, visit our Resource Page where we’ve posted all our favorite providers along with why we like them.


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