HTML - Getting Acquainted

htmlWhen working on the Internet, knowing HTML is the equivalent of knowing your A-B-C’s in everyday life. HTML (Hyper Text Markup Language) is the basic language used for creating websites. And, while there are many programs out there that allow you to create a website without ‘knowing’ HTML – I like to call these ‘box programs’ – having a basic working knowledge of how HTML works is to your advantage. Without having a basic knowledge, you will not understand how a web page is put together, how to optimize your web pages for the search engines, how links to other websites and affiliate pages connect, or how anything else works for that matter. Without knowing HTML you will not be able to make even the most simple change to a web page should you be using a ‘boxed program’. Knowing HTML is also beneficial in working with WordPress. Even though WordPress is pretty much a WYSIWYG (What you see is what you get) type of application – if you are planning on having a Blog for business purposes it helps to know HTML.

Is HTML difficult? Not really. It depends on what you want to do. Just about anyone can learn the basics in a day or so. This would include the tags used for building simple page. A tag is the code that is included within the < > symbols. This code can be the title of the page. . . My Domain or it can be a hyper-link Other Domain that links another page to yours. For those not familiar with writing code – you should know that when you open a tag, i.e. – you must close the tag . This is true for all tags.

Not only is HTML used for setting up the page and creating links, it is also used to insert graphics; formats; fonts – color, size, italics; underline; centering, etc. I think you could safely say anything you want to see on screen – if it is not to be the default setting – will need some sort of a tag. That being said, not all tags are related to what is seen on the monitor. Some tags are specifically used for search engine optimizing while others will allow you to make ‘blind notes’ to yourself within the document’s code. These ‘blind notes’ cannot be seen at all when viewing the page via the Internet but can be very helpful when you want to make changes to a complicated page.

Sample of HTML:


– this line defines the background color, text, link and visited link colors.

– blind note to self


All HTML pages will begin like the sample above. The says – this is the beginning of an HTML page; the says – this is the part of the page that defines the page name, page style and search engine information. The says – this is the body of the page and is to be displayed as written. says – this is the end of the page being displayed and the says – this is the end of this document. Notice that the tags all have a beginning and an end .

When you start using and writing HTML  you will need an HTML Editor.  There are some free ones out there if you just want to play around and test the waters. But if you are seriously thinking of putting up a website or establishing an Internet marketing business,  I would strongly recommend you purchase a good HTML editor program. 

Over the next few weeks I will be be writing some basic HTML pages and uploading them in the ‘Pages’ section: HTML. There you can copy and paste these pages into an HTML editor for practice or you can fill them in and use them if you like. They will all be designed to let you see what HTML looks like when written, and what the end result looks like when viewed. I’ll be using the ‘blind note’ tag to show explanations.

For those that would like to get started learning HTML – or familiarizing yourself with it, you will find my favorite reference books below. I’ve bought lots and lots of books on HTML over the last 13 years – but these 2 books are my ‘Bibles’ and the only ones I still use.

This is the most basic book

This book has more information
for advanced applications

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